Mói is a cool and urban children’s clothing brand from Scandinavia. Mói’s primary focus is creating stylish and funky clothes for children with a dash of attitude to inspire sustainable living, being free and of full of desire to make the earth a better place. This is done through certified production methods, which are responsible, ethical and organic. The classic designs blended with in-style basics are easy to mix and match and wear with comfort on all occasions whether being über cool, playing or partying.